Shiru's Protein Marketplace Helps Companies Buy Sustainable Proteins
Laura McQuarrie — May 2, 2024 — Tech
References: greenqueen.hk
Shiru, the Californian food-tech company behind the OleoPro, created an industry-first protein platform powered by artificial intelligence to help companies find and buy sustainable proteins for product development.
Shiru has been using AI to identify high-value, scalable novel proteins for years, which led to the launch of OleoPro. Now, CPG companies and ingredient manufacturers are invited to explore a similar process. On the AI-powered protein discovery platform, users get a helping hand with finding the right protein formulation for new products in fields like personal care, food and materials.
“For the first time ever, ProteinDiscovery.ai will enable the direct purchase of functional, novel proteins via an easy-to-use e-commerce interface,” says Shiru founder and CEO Jasmin Hume, “These are research-grade samples of pure proteins, delivered in aqueous solution.”
Shiru has been using AI to identify high-value, scalable novel proteins for years, which led to the launch of OleoPro. Now, CPG companies and ingredient manufacturers are invited to explore a similar process. On the AI-powered protein discovery platform, users get a helping hand with finding the right protein formulation for new products in fields like personal care, food and materials.
“For the first time ever, ProteinDiscovery.ai will enable the direct purchase of functional, novel proteins via an easy-to-use e-commerce interface,” says Shiru founder and CEO Jasmin Hume, “These are research-grade samples of pure proteins, delivered in aqueous solution.”
Trend Themes
1. AI-driven Protein Formulations - Uncovering high-value proteins efficiently and accurately using AI for innovative product formulations.
2. Sustainable Protein Sourcing - Leveraging AI-powered platforms for sustainable protein procurement in various industries.
3. Protein Marketplace Revolution - Transforming protein sourcing processes with AI-driven platforms and direct purchase capabilities.
Industry Implications
1. Food Tech - Applying AI algorithms for the discovery and procurement of sustainable proteins in the food tech sector.
2. Personal Care - Innovating product development by integrating AI-powered protein platforms for formulation strategies in personal care products.
3. Materials Science - Revolutionizing material innovation by utilizing AI-driven protein platforms for creating novel sustainable materials.
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